A digital home as
considered as your work.
A focused proposal to evolve marievakakis.com.au into a fast, on-brand Framer platform that turns warm visitors into students, attendees and subscribers, without the backend headache.
Clinical expertise that has outgrown its website.
Marie delivers highly respected clinical expertise and education, but the business has evolved past the capabilities of the current site. Right now, the platform acts as a time-consuming administrative bottleneck.
In the online education space, audiences judge an expert's authority largely by how effortless the digital experience feels. Benchmarks like Marie Forleo succeed because the design tames a massive volume of content: blogs, podcasts, speaking dates, courses, and organises it into a sharp visual hierarchy. Visitors filter, decide, and check out without ever hitting friction.
marievakakis.com.au has served its initial purpose and is ready for that exact evolution. Moving from homepage → register → pay → access still feels clunky. Modernising the flow secures warm leads that might otherwise drift toward competitors, and gives Marie a single source of truth: a high-performing, mobile-friendly platform that converts visitors into students without the backend headache.
The honest snapshot.
Respected offline. Underserved online.
The work itself is doing the heavy lifting. The website is doing almost none of it. Here's a clean read of what's already strong, and what's quietly costing registrations, subscriptions and admin hours every week.
What's already strong
- Trusted clinical authorityA respected voice in mental wellbeing, parenting and workplace training.
- Strong content enginePodcast, articles, courses, speaking, plenty for audiences to engage with.
- Established audienceWarm leads already arrive every week from word of mouth and search.
- Active live channelsInstagram, speaking dates and event registrations always in motion.
What's holding it back
- Clunky path to checkoutVisitors lose momentum between homepage, register and pay.
- Admin-heavy backendUpdating a page or event takes more time than it should.
- Disconnected ecosystemMailchimp, Luma, Zoom and Teachable sit in separate islands.
- No central content hubPodcasts, posts and events don't pull together into one feed.
- Not built for mobile-firstWhere most warm leads land, and where they bounce fastest.
- Branding driftCurrent visuals don't fully carry the refined new identity.
- Lost warm leadsFriction drives interested visitors toward competitors.
- Hard to scale offersAdding a new course, event or pathway means developer time.
A site that works for you, not the other way around.
Built so audiences move from curious → committed without ever feeling pushed.
The new platform tames the content volume, applies the new branding cleanly, and connects every existing tool, Mailchimp, Luma, Zoom, Teachable, into one calm, conversion-ready experience.
The interface feels as considered as the work.
Designed for thumbs, not desktops.
Blogs, podcasts, events, courses, easy to filter and reach.
Register, pay, and access content in fewer steps.
Podcast embed and live Instagram feed pull in automatically.
Swap text, photos and video straight from the dashboard.
Everything Marie needs to convert calmly and run lightly.
One platform that brings podcasts, posts, events and courses into a single, beautifully organised experience, paired with a backend Marie can update herself.
We blueprint the exact page structure before building, so every section earns its place.
A modern, highly visual platform that loads instantly and feels effortless.
Your supplied guidelines and colour story translated into a clean web architecture.
Lead capture → event registration → checkout → content access, end-to-end.
Native podcast embedding and a live Instagram feed so the site refreshes itself.
Your existing list keeps growing, connected cleanly for lead capture.
Semantic structure, fast load, sharp metadata so core pages rank properly.
Luma for tickets, Zoom for live sessions, Teachable for courses, all stitched in.
Swap text, photos and video directly, no developer required.
The investment.
One clear price. No surprises.
The full rebuild. Figma strategy, build, branding, integrations and the editable dashboard. Ready to take warm leads from first click to checkout.
- Figma layout & strategy phase
- Full build (ultra-fast platform)
- New branding & palette applied
- Streamlined conversion flow
- Native podcast embed
- Live Instagram feed
- Mailchimp lead capture integration
- Luma · Zoom · Teachable ecosystem links
- Clean, modern SEO foundation
- Editable dashboard handover
- Mobile-first responsive design
- Launch support & training session
Managed by client
These are direct subscriptions Marie holds. We set everything up cleanly so they "just work" each month.
- Framer hosting≈ $40 per monthManaged by client
- Teachable course deliveryFrom ≈ $50 per month (billed annually) + 7.5% transaction feeManaged by client
- Mailchimp & domainExisting subscriptions, unchangedManaged by client
Optional add-ons.
For when you want to go further.
Both are bolt-ons to the core build. Pick neither, one, or both, entirely based on where you want courses to live and how custom you want the learning experience to feel.
The heavy lifting of moving existing lesson modules, videos, PDFs and quizzes into Teachable so the new site launches with everything already in place.
- Audit of current course library
- Structured migration of modules & lessons
- Re-upload of videos, PDFs and quizzes
- QA on every module before launch
An alternative to Teachable. A Learning Management System built into the site itself: tailored student dashboards, bespoke lesson layouts, and clinical resource libraries shaped around Marie's teaching style. Plus, 100% of course revenue stays inside the business.
- Tailored student dashboard
- Bespoke lesson layouts (no rigid templates)
- Custom clinical resource libraries
- No third-party transaction fees on courses
- Fully owned, fully on-brand
What the new site should feel like.
Warm, considered, unmistakably Marie.
Every image, transition and word should match the calm authority of the work itself. This is the visual tone we'll build into the new platform.
Work we've shipped at Buddy.
Real Aussie businesses, real growth.
A snapshot of websites and platforms we've designed and built, the same standard we'd bring to marievakakis.com.au.
FAQs.
Straight, honest answers.
This platform gives Marie a faster site, a far more refined visual experience, and a drag-and-drop dashboard so text, images and video can be updated without a developer. It's the modern standard for content-led personal brands.
What we need to begin.
A short checklist to get things moving.
Don't worry about being perfect. We'll guide Marie through every item and officially start the clock once the essentials are in.
From here to launch.
Six clear steps from green light to live.
- 01Choose your directionLock in the core build (and any add-ons) so we can scope cleanly.
- 02Scope & agreementFixed scope, agreed milestones, clear payment terms.
- 03Discovery & assetsWe collect everything we need and confirm the page structure in Figma.
- 04Design & buildFirst look ready for review within roughly 2 weeks of kick-off.
- 05Review & refineWe iterate together until every page reads and feels exactly right.
- 06Launch & handoverGo live, with training on the dashboard so Marie owns it from day one.
The work is already exceptional.
Let's make the site match.
Whichever path you choose, the outcome is the same: a fast, beautiful, on-brand platform that respects Marie's audience and runs lightly in the background. Less admin. More impact.
